Posts tagged alpharetta
Macy Mcneely on Persuasion, the Growth Mindset and Selling on Instagram

There's so much to learn from this amazing conversation with Macy Mcneely.  At the heart of everything Macy does is persuasion.  To persuade is to move someone towards a course of action.  Macy has a natural gift to cast a vision and then actively gathers people around her to move towards this vision.  

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Episode 139: The Key to Success: Customer Centric Branding

This is the key to building a successful brand.....understanding your customer!  Competition is more intense than ever and technology is continually changing the playing field, so how we do compete?  A human or customer centric approach will disrupt and help you stand out.  It sounds simple enough but I continually hear this feedback "I don't understand my customers, I don't know who they are."

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